Are you considering writing an ebook, but aren't sure it would sell? In this article I'll give you the three steps for knowing if your ebook's niche has potential to generate sales. This information certainly isn't revolutionary, but it's amazing to me how many new authors either don't believe these steps are necessary or believe they don't apply to their situation. These three action steps will save you time and frustration if you adhere to them.
Create content that solves a problem. If your eBook only provides interesting, perhaps even entertaining information without solving a problem or meeting a need, then don't count on it selling a single copy. It must include content that helps a person get from point a to point b, or helps a person get unstuck.
It's relatively easy to find out whether or not a problem or need exists. People will be asking for a solution. You can determine this easily by searching online. If you find a lot of people asking for help in a particular area, then there's obviously a demand for this content. There is a bit more to it though, so lets proceed to step two.
Create content that is not readily available. Even if you discover that your eBook idea asks questions that are in demand, you need to make sure all the answers aren't readily available for free. Notice I used the word "readily". I personally believe that if someone has the time, he or she can find answers to almost any question. I wouldn't have made this statement twenty years ago, but we're living in a different age now. More information is accessible than ever before. Don't let this hinder you from writing your eBook though. A lot of information isn't readily available, meaning someone would have to search a long time and in multiple locations to find all the answers.
I've discovered that people will gladly pay for information already packaged for them in order to save time. I've purchased information online knowing I could find it free if I had the time. However, time is precious to me, so I happily paid for this information that I could download and consume immediately.
Now if you find information on a topic centrally located which solves most all the problems that your eBook would solve, then I would steer away from writing an eBook on that topic.
Create content that has lasting value. I love reading content that I know will benefit me for a long time. Most of us place a higher value on this type of content. If you have a great topic for writing an eBook that solves a problem and will include information that isn't readily available, make it really special by creating content that will add real, lasting value to your readers.
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